Unverschwendet
Unverschwendet GmbH rescues food that would otherwise be destroyed as surplus or due to visual imperfections, processing it into high-quality products like jams, syrups, and chutneys.
This sustainable mission was to be conveyed in two social media spots in a humorous, tongue-in-cheek manner. A playful mixed-media approach was chosen for this, combining real stop-motion vegetables with 2D-animated comic elements. In the clips, the cute protagonists are rescued from a predicament at the very last second. The evil villains, however, are not to be taken entirely seriously.
ClientUnverschwendet GmbH
Concept, Illustration, AnimationMartin Lorenz
Sound DesignGabriel Schönangerer
Created at LWZ